In today’s world, it is simple: if you don’t have a website, you are losing business. And if you have a website that doesn’t make your products and services shine, you are also losing business.

If you still need more convincing, here are a few reasons why an appealing, professional website could help your business grow and prosper:

• Your website improves your credibility.If you do not have a website, consumers will wonder why.
• Your website is open 24/7.You may have to close your brick and mortar store at night and on holidays, but your website will always be there for your visitors to learn about what you do and who you are.
• Your website provides the information your customers are looking for.When people look for driving directions, contact information, or store hours, they often go to the internet first.
• Your website gives potential customers more ways to stay in contact.For those who don’t like calling or dropping in, a website can allow them to email, respond to a blog post, or even chat with an employee.

Many business owners know they want and need a website, but aren’t sure where to start. At Gearshift Productions, we have been involved in web development since 2002. Located in Virginia and serving clients across the country, we believe that the most effective websites are the ones that combine striking presentation, search engine optimization, great content, and informative videos. Call us today to find out more.

At Gearshift Productions, we believe that there might not be anything quite so special as professional newborn baby photographs. These photos are perfect for birth announcements, baby books, photo albums, personal blogs, and framed pictures – and you can be sure that they will be enjoyed for years to come.

All too often we hear parents say,

• “I wish we had taken pictures of all of us as a new family.”
• “We were so busy, but I wish we had put aside the time to get professional photos.”
• “I wish we had some photos with the baby where we all look rested and put together!”

Based in Northern Virginia and serving clients throughout the DC area, we understand the unique challenges of baby and child photography, as well as how to make baby portraits and family portraits distinctive, emotive, and tailored to your needs.

Are you looking for the perfect baby photographer in your area? Call Jim Folliard today at (703) 928-8257 to discuss what kind of photos you want to create with your family and treasure for life.

At Gearshift Productions, we understand that your headshot should be specific to both your personality and to your goals. Our experienced DC photographer, Jim Folliard, has experience with a wide range of headshot photography, including businesspeople, professional athletes, models, actors, and children.

With years of experience as a Virginia headshot photographer, Folliard believes that a great headshot isn’t just about putting on a blazer and standing in front of a drab background. It’s much more:

• A headshot is a major marketing tool for both you and your business.
• A headshot is a prime opportunity to communicate who you are in a single image.
• A headshot helps remote clients and customers connect with you as a person.
• A headshot allows you to establish your personality while still being professional.
• A headshot is often a person’s first impression of you.

We believe headshots should be simple, natural, and straightforward – and yet capture more than just what you look like. Interested in learning more? Contact Jim Folliard today at 703-928-8257 to discuss how your headshot can stop being just a picture and start being a marketing tool.

At Gearshift Productions, we have the equipment and experience to cover the full range of special events and celebrations, whether a posh fundraiser in a DC ballroom or a child’s backyard birthday party, including:

• Weddings & vow renewals
• Parties & celebrations
• Fundraisers & benefits
• Corporate events & conferences
• Concerts & musical events
• Plays & theatrical events
• Award ceremonies
• Fashion shows
• Sporting events

Located in Herndon, Virginia, and serving clients both locally and nationally, Gearshift Productions doesn’t just show up at your event and snap some photographs – we believe in capturing the spirit of your party, the small moments that make up your big moment, and the joy of your guest. 

Do you want to learn more about our photography services? Please take a look at our online portfolio to see the difference that comes with choosing us to photograph your special event. If you like what you see, we urge you to contact us at (703) 928-8257 to learn more about our packages and speak with photographer Jim Folliard. 

No matter the size, service or product, it is important that every business has a good website. In today’s social media age most consumers do the majority of their research online, and a user-friendly, interactive, and visually appealing website is sure to set your business ahead of the pack.

Gearshift Productions has been helping businesses develop websites since 2002. Our goal is to create what we call “presentation” sites in order to impress the viewer and help you get more clients. We do this by combining multiple web development techniques and tools, such as Search Engine Optimization, marketing videos and content writing. It is imperative that your website is pleasing to the eye, and images and video will sell your business much more effectively than plain text alone.

If you are looking to launch a website for your new business or revamp your current website to draw in more clients, the experienced team at Gearshift Productions can help. Our web development rates are typically less than $3,000 and can be turned up within a week.   Visit www.gearshift.tv/web to see some of our sites.

For those business owners who are using video already… congratulations! You are on the cutting edge of this marketing revolution. People like Pat Rankin who have used web video to generate millions in revenue are paving the way for other smart business owners across the country. Listen to what Pat has to say about the profound impact web video has had on his business.

It is still early and the train has not yet left the station. In the marketing world it is not uncommon to hear people say, “I wish I had taken advantage the internet fifteen years ago when I first heard about it.” Learn from the mistakes others have made in the past and avoid being the person saying, “I wish I had taken advantage of the web video revolution when I first heard about it years ago.”

Numerous players, including DeAngelo Hall, Kareem Moore, Mike Sellers and London Fletcher of the Redskins, and Anquan Boldin, Ray Rice, Derrick Mason and Joe Flacco of the Ravens  spoke out at players-only practices, taking time to thank the fans and express their feelings on the lockout.

The NFL Players Association hired Gearshift because they trusted us to put together a meaningful video for the fans in the confused time of the lockout. If your business wishes to create an equally effective public service announcement or commercial, don’t hesitate to contact Gearshift today.

In the summer of 2011, eCitie Restaurant and Bar in Tyson’s Corner, VA officially re-branded itself as Iris Lounge. With this re-branding a new website was in order, and they contacted Gearshift to design it for them. The website features crisp and sophisticated photography and graphics, an easy to use design and full information on the Iris Lounge.

The tone of your website is a reflection of the tone of your business. Whether you want your business to come across as elegant, sophisticated and hip, such as the Iris Lounge, casual and laid back, or even serious and to the point, Gearshift will use the proper images and format necessary to convey whatever message you deem fit. Contact us and increase your web traffic and business today.

1. Professionalism. It is always important that a photographer acts professionally. He or she is working for you, and should be able to deliver a product exactly as you desire, and in a timely manner.
2. Experience. Always take a look at a photographer’s portfolio and make sure that his or her work and level of experience is on par with your standards.
3. Quality. Determine that a photographer has the proper equipment and expertise to produce a quality product. Again, looking at his or her portfolio can help.
4. Processing/turnaround time. A photographer should be able to get your photos to you quickly; sometimes he or she can even get them to you immediately. Always confirm processing expectations immediately and in writing.
5. Likeability. It is imperative that you like, feel comfortable with and trust your photographer. This will ensure a higher quality product.

If you are looking for a photographer who will meet all these requirements and more, look no further than Gearshift Productions. One look at our extensive portfolio will assure you that no photographer is better.  Contact us today at 703-928-8257.

• Be entertaining and dramatic. No one wants to be pounded over the head by an advertisement. The best way to capture the attention of potential clients is to create a video that tells a story. Today’s consumer wants to be entertained, not preached at.
• Make them want to watch it again. The best ads are the ones that viewers talk about. By creating a captivating and entertaining video, viewers are more inclined to not only watch them again, but also share them with their friends, thus broadening your client base.
• Sell your product. Of course, the main objective of all advertising is to sell a product or service. While you need to entertain and command the viewer’s attention, you must also make them want your product.

If you need help creating a great video, or are looking for an experienced videographer, Gearshift Productions can help. Located in Washington, DC, Gearshift produces video nationwide for companies of all sizes. So take the step today to convert viewers into clients with Gearshift. Contact us today at 703-928-8257.